Electric bikes creating a buzz in Somerset

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  • Electric bikes

  • It's electric: Exim Home Goods owner Jody Place out for a ride on one of the store's electric bikes, along with two other riders (Photograph by Akil Simmons)

    It's electric: Exim Home Goods owner Jody Place out for a ride on one of the store's electric bikes, along with two other riders (Photograph by Akil Simmons)

  • Pedal power plus: Nakada electric bikes, pictured at Exim Home Goods in Somerset (Photograph by Akil Simmons)

    Pedal power plus: Nakada electric bikes, pictured at Exim Home Goods in Somerset (Photograph by Akil Simmons)

  • Dashboard: the control panel on a Nakada electric bike (Photograph by Akil Simmons)

    Dashboard: the control panel on a Nakada electric bike (Photograph by Akil Simmons)


A Somerset home goods store is marking its fifth anniversary by adding electric bikes to its offerings.

Jody Place, owner of Exim Home Goods, on East Shore Road, Sandys. said: “Exim stands for export and import, we import everything that has to do with home goods such as furniture, appliances, kitchen cabinets and now electric bikes.”

Mr Place believes that battery-operated vehicles are a growing trend and decided to introduce four styles of Nakada electric bikes to enhance sales and diversify the business.

Besides not needing a driver’s licence to ride these cycles, there are other major benefits for people of all ages who want to work out, as its motor can assist when going up hills if the rider chooses to stop pedalling when tired.

The bikes, which are assembled in Bermuda, come equipped with a 500-watt electric motor and a 48-volt battery.

Electric bikes can be a safer alternative for teenagers about to turn the legal age to ride mopeds as it can help to get them comfortable on the road and used to riding before they obtain a licence.

Newcomers to the island can benefit from the vehicle if they need transport right away without having to worry about licensing and insurance.

Mr Place has tested the bikes himself riding from Somerset to Hamilton, showing they have a considerable range.

“I went from Somerset Village to East Broadway, Hamilton and back to Somerset with an average speed of 32 kilometres per hour. I only peddled when I went up hills to help extend the life of the battery,” Mr Place said.

The store aims to keep the cost at a minimum as they are not located in the city.

Packing the bikes away is very easy as they fold in half and can be locked for safety.

They offer four different styles of the bike: Nakada Men, Nakada Ladies, and Nakada Electric 1 and 2.

Just for today, Cyber Monday, Exim is offering 20 per cent off. Regular prices for the bikes range from $1,495 to $3,495. Today’s sale prices range from $1,196 to $2,796.

“Please come along and test drive the bikes before you purchase,” Mr Place added.

For more information please visit the store’s Facebook page Eximhomegoods, e-mail eximbermuda@aol.com or call 234-1087

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Published Nov 27, 2017 at 8:00 am (Updated Nov 27, 2017 at 5:13 pm)

Electric bikes creating a buzz in Somerset

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