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Passion for vintage fashion

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Terrylynn Doyle, owner of Strictly Vintage by Terry (Photograph by Jessie Moniz Hardy)

Almost everyone has their fashion fetish, sneakers, purses, accessories — Terrylynn Doyle loves bell-bottoms. “I wear them mostly every weekend,” said the Dellwood Middle School teacher. “I wore them every day this summer. I wasn’t even born in the 1970s, but I love that Bohemian flair.”Four years ago she put her passion for vintage into her own store Strictly Vintage by Terry, on the corner of Court Street and Victoria Street, upstairs, directly across from St Paul’s AME Church.At first she got a lot of her items from thrift stores, but as things developed she invested more in trendy, colourful new pieces — 80 per cent of the merchandise is new.But she still loves searching for items at places like Orange Bay and the Red Cross Upstairs Closet.“I have a weakness,” she said. “I still go and seek out unique pieces.”Space is tight in her store for all her jackets, jump suits, dresses, shirts and accessories.At first, she crammed everything in, and there was hardly room to turn around. But since then, she has learnt to be creative with her space. Jeans and trendy shoes line the hallway. The walls inside the main store are covered with purses and other accessories. “If you want to look like everyone else, then this is probably not the place for you,” she said. “But if people are looking for something different then this is the place.“Sometimes a person will come in and say do you have it in a bigger size? Then I will explain it is a select piece. I would not bring three or four of a piece in different sizes. My ideal client or shopper will come in and spend 30 or 40 minutes going through each rack. I like that.”Some customers have come in and compared it to a boutique in SoHo. “I am really proud of how this place has developed,” she said. “It is my passion so it doesn’t feel like work.”Clients range from 20s to 40s, but she tends to cater more to plus-sized women, size 12 and up. “I don’t really invest in really small sizes,” she said.Everything she wears comes from her own store. Sometimes people stop her and want to know where she got her outfit.“I gave up shopping in town when I opened Strictly Vintage,” she said. “I have my own style and my own flair.”Today she has a steady and loyal clientele, but she has found Bermudians to be holiday shoppers. “They like to shop for May 24, Good Friday, and Cup Match,” she said. “In the summer now we have a lot of cruises and raft ups. That is when I have an influx of customers.”One of her challenges is the cost of bringing in goods. She has learnt to bypass local mail carrier services and use the regular post office; it’s cheaper. “I time my stuff,” she said. “If I know I need something for May 24, I do the order a whole month before so it can get here. The rate and percentage they charge in the post office is really reasonable.”But she finds business can be up and down. “There are some days I am here on a Saturday and very few people come in,” she said. “I think the biggest downfall to the industry right now is online shopping.”Because she works full time she is usually open only on Saturdays from 11am to 5pm. But she lives in town, so if someone wants to see something in the evening, and she doesn’t have a meeting, she can always open up the store.The store is closed now and will reopen on December 31. • For more information see her on Instagram @shopstrictlyvterry or on Facebook under Strictly Vintage Terry or call 799-9360

An image from a photoshoot for Strictly Vintage by Terry (Photograph by Troy Jennings)
An image from a photoshoot for Strictly Vintage by Terry (Photograph by Troy Jennings)
An image from a photoshoot for Strictly Vintage by Terry (Photograph by Troy Jennings)
An image from a photoshoot for Strictly Vintage by Terry (Photograph by Troy Jennings)