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City of Hamilton launches heart campaign

The City of Hamilton has partnered with the Bermuda Heart Foundation to promote heart health.

As part of February’s Heart Disease Awareness Month, the city will be hosting the ‘My City Heart’ Instagram contest.

Through the contest, people can take a picture with a large heart cut-out that will be placed on the lawn of City Hall. They can then post the picture on Instagram, with the person who earns the most likes winning a prize.

Sionna Barton, Marketing and Development Manager at the Bermuda Heart Foundation, said: “This February is Heart Disease Awareness month, and we are encouraging everyone on island to be proactive about their heart health.

“A sedentary lifestyle may increase the risk of heart attack almost as much as smoking. We need Bermudians to adapt easy-to-embrace ways to significantly lower their risk of heart disease and improve their heart health.

“Get active. You don’t have to join a gym or run in a 5K. Start small by incorporating physical activity into your daily routine more and more: Take the stairs instead of the elevator, park at the farthest end of the parking lot or use your lunch break to take a quick walk.”

Meanwhile, mayor Charles Gosling said the corporation was excited to help raise awareness of heart disease, the leading cause of death for men and women in Bermuda.

“We sincerely hope that everyone will participate and have some fun while educating themselves and making a difference,” he added.