New Apple device repair business launched

Make text smaller Make text larger

  • Device repair guys: Wendelle Lightbourne, left, lead technician, and Melvin Dickinson, founder and CEO of Mediaville and Mediatec, are all smiles in their new Church Street offices (Photograph by Blaire Simmons)

    Device repair guys: Wendelle Lightbourne, left, lead technician, and Melvin Dickinson, founder and CEO of Mediaville and Mediatec, are all smiles in their new Church Street offices (Photograph by Blaire Simmons)

  • Wendelle Lightbourne, lead technician, fixes a Mac Book for the new gadget repair company Mediatec (Photograph by Blaire Simmons)

    Wendelle Lightbourne, lead technician, fixes a Mac Book for the new gadget repair company Mediatec (Photograph by Blaire Simmons)


A new company set up as part of a stable of tech and design-related firms aims to cut the cost of owning Apple devices.

And Mediatec — part of the Mediaville — said it could provide cheaper repairs for iPhones and iPads as well as a low-cost insurance-style “wellness programme” for Apple devices.

From December 1, customers can pay a fee — $7.99 a month until the end of December and $10 a month after that — which guarantees if a device breaks, it will be repaired with a small charge for labour only.

Mediaville founder and CEO Melvin Dickinson said: “What we are doing is charging an early bird fee of $7.99 a month that gets people four screen repairs and unlimited small part repairs.”

He added that the Mediaville arm includes web and mobile development, branding, design and printing, promotional goods and social media services, was set up ten years ago to “find problems, create solutions and create a business around that.”

He said Mediaville got the idea for Mediatec when employee Wendelle Lightbourne, now assistant vice-president and chief technician at Mediatec, who was working in web design, said he was going to fix a broken phone because it would be too expensive to have it done elsewhere.

Mr Lightbourne, who has a background in engineering, but moved into web design with Mediaville five years ago, explained: “I broke my phone one day and called around to get some prices — I decided to do it myself.”

Mr Dickinson added: “We decided to build a business around that.”

Mr Lightbourne said: “We do diagnostics, phone repairs, laptop and computer repairs — we’re basically aiming to do it all including software and hardware services.”

Mr Dickinson added: “It’s a huge market — there are four other competitors that fix devices, but we feel we can do it cheaper.

“We have told a few people about it and we’ve been flooded with requests to fix their phones. There’s definitely a market out there.”

And he said: “This is just one of several companies we will be launching in the next twelve months. They’ll all be tech-type companies.”

Mr Dickinson, who worked for several years in the US managing websites, graphics and advertising, later moved back to Bermuda and started Mediaville.

Mr Dickinson graduated with a double bachelor’s degree in computer information systems and management and later completed a master’s degree in project management.

He said: “I have a passion for web design which grew into a business. We’ve been in operation for ten years, seven of those under the Mediaville brand.”

You must be registered or signed-in to post comment or to vote.

Published Nov 23, 2015 at 8:00 am (Updated Nov 22, 2015 at 5:11 pm)

New Apple device repair business launched

What you
Need to
Know
1. For a smooth experience with our commenting system we recommend that you use Internet Explorer 10 or higher, Firefox or Chrome Browsers. Additionally please clear both your browser's cache and cookies - How do I clear my cache and cookies?
2. Please respect the use of this community forum and its users.
3. Any poster that insults, threatens or verbally abuses another member, uses defamatory language, or deliberately disrupts discussions will be banned.
4. Users who violate the Terms of Service or any commenting rules will be banned.
5. Please stay on topic. "Trolling" to incite emotional responses and disrupt conversations will be deleted.
6. To understand further what is and isn't allowed and the actions we may take, please read our Terms of Service
7. To report breaches of the Terms of Service use the flag icon

  • Take Our Poll

    Today's Obituaries