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Rubis fuelling kart club’s growth

Partnership that works: from left, North celebrates the sponsorship deal with Dianna Armstrong and Graham Redford, of Rubis, and Scott Barnes, BKC president (Photograph by Akil Simmons)

The Bermuda Karting Club’s continued resurgence has gone up a gear after securing a $25,000 deal with the fuel distributor Rubis.

The two-year sponsorship of the club and the street side of the Bermuda Motorsports Park will go towards safety barriers and “making the track a better experience for spectators”.

Former club president Jason North said: “We’re really pleased to have Rubis come on board. It’s a great opportunity for our facility, and the sponsorship is something we’ve been working towards for a year and a half.

“Hopefully, it helps to bring in other sponsors and helps to grow our sport in Bermuda. It’s a two-year deal and they have first option on renewing — hopefully, they like what they see.

“All of us karters use fuel ... so [the deal] was a no-brainer.”

President Scott Barnes said safety is the priority, with the new-look track set to be rolled out for the start of the new season on September 25.

“It’s huge for us,” Barnes said. “They have shown faith in what we’re doing and this is an opportunity for us to keep growing.”

Graham Redford, the managing director of Rubis Energy Bermuda Ltd, said: “I am very pleased that we are able to continue to support the Bermuda Karting Club.

“Rubis has supported various events that the BKC have held in the past, such as the Front Street and Dockyard Grand Prix. When they approached us earlier in the year, we were impressed with the steps they had taken to expand the sport, especially with the youth programme, and it was evident that their vision was aligned with the charitable and community-oriented objectives of Rubis.

“The youth programme is an excellent opportunity for our youth to learn valuable life skills in a well-structured and fun environment, and for them to learn critical decision-making techniques.

“These can include high-performance team dynamics, sportsmanship and the concept of collective safety — all of which are positive skill sets that Rubis strongly encourages.”