Spa promotion to boost business over off-season
Bermuda’s spas will take the tourism spotlight next month with discounts and special deals for the third Bermuda Spa Month.
The Bermuda Tourism Authority-led promotion, launched in February 2019, was originally designed to inspire visitors to come the island during the off season winter months.
A BTA spokeswoman said: “Nearly 2,000 appointments were booked by guests and some spas extended their offers.
“This year’s February initiative proved just as popular, so the BTA is doubling down to repeat the campaign this fall as part of its 2020 ’inside-out’ marketing strategy to appeal to both island residents and the island’s increasing numbers of visitors.”
Spas across the island will be offering special rates and treatments at as much as 50 per cent off all November.
Among the spas involved are the Ocean Spa at Cambridge Beaches, the Natura Spa at Grotto Bay Beach Resort, Exhale at the Hamilton Princess and Beach Club, Spa Del Sol at Pompano Beach Club, the La Serena Spa at The Reefs and Ani’s Nail and Beauty Lounge on Victoria Street in Hamilton.
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