Iconic car brand Mini, available exclusively in Bermuda from Ultimate Motors, has become the Presenting Sponsor of the Bermuda Documentary Film Festival (Bermuda Docs).

Mini will be Presenting Sponsor of two, three-day Bermuda Docs festivals in 2010, in April and October, featuring the world's best documentary films. Mini sponsored the first Bermuda Docs, a one-day event, in November 2009.

Bermuda Docs will next be held April 23-25 in the Tradewinds Auditorium of the Bermuda Underwater Exploration Institute, featuring ten feature-length documentaries from around the world.

"We were delighted with the first Bermuda Docs festival in November," says Michael Butler, General Manager of Bermuda Motors, owners of Ultimate Motors.

"The festival brought to Bermuda audiences a wide range of first-class documentary films, and the line-up for April is similarly impressive. We are proud and excited to support an event that I am sure will become a popular fixture on Bermuda's arts calendar.

"The Mini philosophy, 50 years after the car was first launched, continues to be about being different, daring and creative – attributes that are shared by the world's best documentary filmmakers."

"Having Mini come aboard as Presenting Sponsor of two Bermuda Docs events in 2010 is fantastic," says Bermuda Docs festival director Duncan Hall.

"Mini is one of the world's great brands, and their sponsorship is a most welcome endorsement of Bermuda Docs."

The Bermuda Docs film line-up will be announced Friday April 9. Tickets, $15, go on sale that day at www.bdatix.bm, at the i-Store, 46 Reid Street, Hamilton, at Fabulous Fashions, Heron Bay Plaza, Southampton, or by telephone at 232-2255.