Amazon launches UK grocery website
Created: Jul 09, 2010 11:00 AM
LONDON (AP) — US online retailer Amazon has launched a grocery website in Britain, offering customers products from companies including Kraft, Pepsi and Proctor & Gamble.
In a move that increases competition for current market leaders Tesco PLC, J Sainsbury PLC and Wal-Mart Inc.'s Asda, Amazon said it will also offer niche products like ethnic, kosher and vegan foods.
Customers will have the option of bulk-buying items such as diapers, washing powders, pasta, rice, herbs, cooking oils and spices.
Amazon already sells groceries online in the US and has recently launched in Germany.
Market research firm IGD forecasts that online sales of groceries will almost double to £7.2 billion ($11 billion) by 2014.