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'PR is about reputation'

Troncossi Public Relations is hosting a free seminar to show how a public relations campaign might improve a company's reputation. Troncossi managing director Elizabeth Tee in a Press statement issued yesterday said she would talk about the role of PR in influencing the opinion of a company's target audiences, during the session.

It is to be held tomorrow at 6 p.m. at the Troncossi office in Whitehall, 1 Park Road, Hamilton (opposite Buckaroo Too).

The presentation is reportedly being held in conjunction with the opening of the company's new office.

Ms Tee said: "PR is about reputation, the result of what you do, what you say and what others say about you."