and overseas marketing solution for local businesses.

Bermuda.com Limited and Bermuda Tourism Services yesterday announced that they had formed a two-year partnership in a bid to provide a comprehensive advertising solution to Bermuda companies for the Millennium.

Bermuda Tourism Services spokesman Tony Brannon said: "Local business wishing to obtain a more expansive and branded exposure of their company can sign up for this programme and, for one all-inclusive price, enjoy maximum advertising exposure to tourists and business clients unitising the Tourbox Pocket Flyer distribution at all the prominent Island locations and maximum online exposure at the leading Bermuda website, Bermuda.com.

"This programme offers complete and targeted coverage for your advertising dollars by partnering the two leading advertising mediums of the popular Tourist Box locations Islandwide and the innovative explosive marketing medium of the Internet via Bermuda.com's information website.'' Bermuda.com Ltd. President Jonathan Dobson said: "As the Internet medium continues to expand with exponential velocity, the advertising options and marketing alternatives being offered to businesses must innovate their approach to include targeted online exposure as well as printed publication formats that increase the value of the advertising dollar while keeping the cost within expectable margins.'' He added: "The Internet will outpace many forms of current advertising as its reach is infinite and cost-effective while its audience surpasses and outnumbers even the largest subscription bases.''