the microscope today by the guest speaker at an industry luncheon.

The deputy chairman of the marketing arm of the Insurance Advisory Committee, Mr. Roger Gillett, is scheduled to provide an "illuminating look'' at the marketing strategy that helped created Bermuda's offshore insurance industry.

The Johnson & Higgins senior vice president is also expected to discuss the challenges that lie ahead in an increasingly competitive global marketplace.

"Marketing the Bermuda Insurance Industry'' is the title of Mr. Gillett's speech at a Bermuda Insurance Institute monthly lunch meeting at the Princess Hotel.