Bacardi products rank well with women
Global drinks giant Bacardi has notched up a hat-trick with US women.
Three of the firm’s products — Bacardi rum, Grey Goose vodka and vermouth Martini — have won “Women’s Choice” awards in the US.
Bacardi North America regional president Peter Carr said: “It’s truly an honour to have these three brands selected as the go-to alcohol beverage choices for consumption and entertaining by women all over the United States.
“These recommended ratings take trust to a whole new level from some of the most discerning US consumers — women.”
The brands were singled out by WomenCertified Inc, which acts as an advocate for women consumers.
The awards were based on a nationwide survey of thousands of women, who were asked to pick brands they would most recommend to family and friends.