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Bacardi products rank well with women

Global drinks giant Bacardi has notched up a hat-trick with US women.

Three of the firm's products — Bacardi rum, Grey Goose vodka and vermouth Martini — have won “Women's Choice” awards in the US.

Bacardi North America regional president Peter Carr said: “It's truly an honour to have these three brands selected as the go-to alcohol beverage choices for consumption and entertaining by women all over the United States.

“These recommended ratings take trust to a whole new level from some of the most discerning US consumers — women.”

The brands were singled out by WomenCertified Inc, which acts as an advocate for women consumers.

The awards were based on a nationwide survey of thousands of women, who were asked to pick brands they would most recommend to family and friends.

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Published September 11, 2015 at 9:00 am (Updated September 10, 2015 at 7:29 pm)

Bacardi products rank well with women

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