The world is in the middle of an electronic revolution ? and to take advantage people must change their mindset.

That will be the message of financial adviser Martha Myron at a seminar today at Fresco?s Restaurant.

Writer of the weekly Moneywise column in she will speak on ?Seizing Opportunities For Financial And Intellectual Growth In The New Flat World.?

The term ?flat world? is used to suggest that the lowering of trade and political barriers and the exponential technical advances of the digital revolution have made it possible to do business, or almost anything else, instantaneously with billions of other people across the planet.

The seminar has been organised by the Organisation of Women In International Trade (OWIT). Ms Myron will discuss how the business and personal world is now switched on 24 hours a day, seven days a week, 365 days a year.

She said competition was intangible as workforce careers were increasingly traversing both electronic and physical borders. Her seminar aims to show how men as well as women can equip themselves to seize opportunities in the new flat world.

Ms Myron said statistically women lived longer than men and needed to be capable of supporting themselves more so than in the past. Therefore, they had to be as independently flexible as possible. ?The greatest investment you can make is in your intellectual capital and branding can make you a star at work and help you develop a new attitude.

?The present value of all of your future earnings is your human intellectual capital and if there is to be longevity in your future you must be in a position of enhancing your selfworth to grow financially.?

Ms Myron?s seminar has been influenced by New York Times columnist Thomas L. Friedman, the author of a book titled ?The World Is Flat?.

The seminar starts at 12.30 p.m. and runs until 1.30 p.m. It will cost $35 for OWIT Bermuda members, $42.50 for guests.