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Ice cream sellers seeing summer uptick

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Summer favourite: It has been a good summer for ice cream sales, says Wendy Outerbridge of Meltdown Ice Cream, in Old Cellar Lane, Hamilton

As temperatures rise, so do sales of ice cream, but this summer is proving to be an exceptionally busy one for ice cream sellers.

On some days the sheer number of tourists outside the Meltdown Ice Cream kiosk seeking a cool treat has resulted in queues filling much of Old Cellar Lane, which leads off from Front Street.

Meanwhile, Bailey’s Bay Ice Cream Parlour, in Hamilton Parish, has reported an uptick in customers, particularly cruise ship passengers, compared to previous years.

June and July saw above-average temperatures, and on some days high humidity pushed the heat index to 100F. To cool themselves down many people bought ice cream.

“I’ve noticed it has been busier than usual, especially July when we had up to 25 people lining up to buy ice cream,” said Wendy Outerbridge, at Meltdown Ice Cream kiosk. The small, hole-in-the-wall business was opened last September by Bruce and Sheree Lines. It has quickly established itself as a popular place for cruise ship visitors and locals.

Among the selection on offer, the Rum Swizzle and Dark n’ Stormy flavoured ice creams are particularly popular with visitors.

“Tourists love them, and a lot of visitors have come back every day they were on the Island to try some more,” said Ms Outerbridge.

Although tucked away in a narrow alley, curious tourists who check out Hamilton’s many nooks and crannies have no trouble finding the tiny ice cream kiosk. And during Harbour Nights it does a roaring trade, said Ms Outerbridge.

There are a few tables and chairs outside where customers can relax and enjoy their treat. The ice cream kiosk also provides tourist maps and ferry schedules to help visitors during their stay on the Island.

Locals are becoming increasingly aware of Meltdown’s location, with office workers stopping buy to purchase ice cream in cartons which they can take back to their desks.

Ms Outerbridge said: “It has been a great summer for selling ice cream, and we’re excited to see what it will be like in October with the America’s Cup.”

Trade has also been brisk at Bailey’s Bay Ice Cream Parlour, on Blue Hole Hill.

“It has been very good, one of the best summers,” said Joanna Cassidy, who is a partner in the business with Ernest Rego.

“We get a lot of tourists during the week, and more locals at the weekend.

“The Hidden Gems’ tour guides bring their groups of tourists each day,” said Ms Cassidy, who explained that a new path linking to the neighbouring Crystal Caves made it easier for customers to visit the parlour.

On offer are a large variety of ice creams, which are made on the premises. The most popular flavours are chocolate and vanilla, however Bermuda flavours such as Dark n’ Stormy and Bermuda Banana have sold well.

Sherbets, sorbets and cold drinks are also on sale at the parlour, along with sandwiches and chilli dogs.

Ms Cassidy said: “It seems like there have been a lot more tourists coming from the cruise ships this year.”

When asked if it has been a good summer for ice cream sales at the parlour, she said: “Yes, it’s been one of the better ones.”

Cooling down: Tyrone and Lotti McKnight, visitors from New York, are served ice cream by Wendy Outerbridge at the Meltdown Ice Cream kiosk in Hamilton