exclusive sales agent for Princess Cruises, the company's whose ships were featured in the Love Boat television series.

And local travellers will soon be able to cash in on special deals, said GSA president Mr. Graeme Seaton.

Mr. Seaton said special introductory rate programmes would be offered to Bermuda travellers in the near future.

Princess Cruises, whose ships on the Love Boat series helped usher in the modern cruise era, visits more than 120 ports worldwide.

The Caribbean, Canada, England, Alaska, Mexico, Hawaii, Tahiti, Europe, the Orient, Asia, India and South America are among its destinations.

Princess's nine-ship fleet includes a variety of vessels from classic ocean liners to superships like the 70,000-ton Crown Princess and Regal Princess with a capacity for 1,590 passengers each.