People can vote for their favourite Christmas-themed window display in Hamilton starting today.

A spokeswoman said 17 businesses, ranging from retailers to restaurants, are taking part in the City Christmas Window Decorating Contest this year.

Talisa McGlashan, Hamilton’s marketing co-ordinator, said: “The contest is about more than decorations, it’s about building a festive spirit that draws people into the city and reminds them why Hamilton is the heart of Bermuda, especially during the holiday season.

“Every window tells a story, and together those stories create a welcoming atmosphere that encourages people to shop local, explore and celebrate together.

“We can’t wait to see how businesses light up the city this year.”

A panel of five judges will choose the best Christmas Window, while members of the public can vote for the People’s Choice winner.

The 2025 judges are Nzingha Ming, director of the Bermuda Society of Arts, Kelly-Anne Smith, founder of the Kreative Art & Nature for Smallies programme, Tyson Flood, from local content creation brand BHFTV and interior designer Melinda DeCosta.

The Best Christmas Window winner will receive a $1,000 Belco gift voucher, a like donation to a charity of their choice, a social media feature and a video and media release sponsored by the city.

The People’s Choice winner will earn a $500 Masters gift certificate, charitable donation of the same amount, a social media feature and media release.

Businesses must be located within city limits to be eligible for the contest and window decorations must be in place until at least December 17.

Members of the public must cast their vote by December 15 and can do so via Google Docs or scanning the barcode displayed in the window of participating stores.