Apex sponsors West Indies v England test series
Apex Group Ltd, the Bermudian-based global financial services provider, has been named title sponsor of the three-match Apex Test Series between West Indies and England to be contested in March.
The series will be comprised of three Test matches beginning March 8-12 at the Sir Vivian Richards Stadium, Antigua before a fixture on March 16-20 at the Kensington Oval, Barbados and concluding on March 24-28 at National Cricket Stadium, Grenada.
The Test series will be the first time that the teams will play for the Richards – Botham Trophy and forms part of the 2021–2023 ICC World Test Championship.
Apex Group, established in Bermuda in 2003, is one of the world’s fastest growing financial services providers. The group is a global market leader in the provision of environmental, social and governance services for both the private and public sectors – as it aims to drive positive sustainable change for people and planet.
This news follows Apex Group’s previously announced role as the official sustainability partner of Cricket West Indies – the governing body for all professional and amateur cricket in the region – and appearance as a Windies shirt sponsor for the ICC Men’s T20 World Cup in 2021, the first partnership of its kind in cricket.
As part of this partnership, the group will deliver its carbon footprint assessment and advisory services annually for CWI, with the ultimate target of supporting CWI to become carbon natural.
By supporting CWI to identify and calculate the carbon emissions it contributes, Apex said, it will help the organisation to lead the way driving sustainability in cricket and implement an action plan to reduce and offset these climate altering outputs.
Peter Hughes, founder and CEO of Apex Group, said: “Following a challenging two years for sport, we are pleased to be a part of the return of International Test Cricket hosted in the West Indies.
“This is an important partnership for us, as we look forward to further leveraging the combined global platform Apex Group and the West Indies represent, to raise awareness for driving greater environmental sustainability in the sport; for fans, players and future generations.”
Johnny Grave, CEO of Cricket West Indies, added: “We’re delighted to build on our growing relationship with Apex for the upcoming Apex Test Series, which continues to be the most anticipated and highest profile international sports event in the Caribbean.
“With the West Indies versus England Test rivalry dating back nearly 100 years, this deeper partnership with Apex enables CWI to make cricket more sustainable as we move towards a second century of West Indies cricket and build the next generation of cricketers across the Caribbean.”