'WristStrong' raises $171,525
NEW YORK (AP) — $171,525 is a lot of money for a joke to raise.
That's how much Stephen Colbert's "WristStrong" bracelets have raised since the mock talk show host began selling them as part of his "wrist awareness" campaign, started shortly after he broke his left wrist last June.
On Wednesday night's "The Colbert Report" on Comedy Central, the comedian presented the proceeds to the Yellow Ribbon Fund, a charity that assists injured service members and their families.
Colbert has sold the bracelets — a parody of Lance Armstrong's cancer-awareness "LiveStrong" bracelets — and distributed them to any celebrity he could convince to wear one, including Katie Couric, Brian Williams and New York City Mayor Michael Bloomberg.
Colbert earlier auctioned off the cast from his broken wrist, raising $17,000, which also benefited the Yellow Ribbon Fund.