PR consultant Natasha Beynon has joined public relations firm Troncossi.Ms Beynon joins the firm from Toronto-based international PR agency Hill + Knowlton Strategies.Troncossi managing director Liz Troncossi said: “I’m delighted to welcome Natasha on board.“Our consultancy’s continued growth reflects the rising awareness in Bermuda about the importance and cost-effectiveness of public relations and social media as integral elements of communications programmes.“Natasha brings to Troncossi extensive communications knowledge and experience, which will prove invaluable to the wide variety of clients we serve in developing and positioning their brands.”While at Hill + Knowlton, Ms Beynon worked for clients including 20th Century Fox Home Entertainment, the distributors of drinks brands Absolut, Malibu and Havana Club, Sharp Electronics and electronics firm HP.She has a BA degree from Acadia University in Nova Scotia and is a graduate of Toronto-based Humber College’s public relations programme.Ms Beynon role will include public relations strategy and social media work.