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Bacardi pop-up store raises $30,000

A pop-up store set up by drinks giant Bacardi has raised a massive $30,000 for charity.

Now Bacardi firm will tomorrow present anti-substance abuse charity Cada with the cash raised from the sales of a special limited edition rum sold in Bermuda to mark the firm's 50th anniversary in Bermuda.

The money will be used to support Cada's Let Us Drive campaign, which provides a free taxi service from Hamilton in the early hours of Saturday mornings.

The store, which opened at the corner of Queen and Reid Streets in Hamilton in June for six weeks, sold a limited run of Bacardi Reserve, blended in 1980, but retired in 2002, as well as other products from the Bacardi stable.

The cheque will be presented to Cada chairman Anthony Santucci by Bacardi chief executive officer Mike Dolan and David Gibbons of Burrows Lightbourn, which worked with Bacardi to create the pop-up store.

Michael Dunkley, the Premier, and Charles Gosling, the Mayor of Hamilton, will also speak at the presentation, which will be made on the same night as the annual Bacardi open house at its Pitts Bay Road headquarters, held to thank the firm's business partners for their support.

Casa Bacardi: The temporary Bacardi outlet that was open earlier this year at the corner of Reid Street and Queen Street, Hamilton

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Published December 09, 2015 at 8:00 am (Updated December 08, 2015 at 11:36 pm)

Bacardi pop-up store raises $30,000

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