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Public relations and Government

In any democratic Government the task of public relations is most important, because when the there is a highly sensitive issue that is not handled well misconceptions run wild, and confrontation takes centre stage, usually devolving into further political divisiveness.

Bermuda needs to work collectively in order to regain an economic footing that would truly benefit all.

It is certainly not news that our economic state was far from healthy when the One Bermuda Alliance came to power after 14-years of Progressive Labour Party rule. Being in power too long can breed a degree of political arrogance, that often leads to a breakdown of confidence with the electorate.

The United Bermuda Party had a similar experience, and it was not a question of the UPB and the PLP doing everything wrong while in office. However, keeping credibility with the people is always a major task, because in politics any decision perceived to be questionable by the electorate, could indicate a problem with Government and public relations.

Intentions could be positive, but between a Government initative and public perception, the ocean can be quite wide.

Although public perception may not be always right, at no time should it be taken lightly, since Governments are hired through the ballot box, to do everything possible to build a peaceful prosperous society, with transparency and accountability. That is easier said than done.

Making the task even more difficult for the OBA Government is that they came into office with the Island in an enormous economic crisis, which had to be addressed early if there was to be recovery. The Opposition PLP, wounded from their political fall from grace, were wasting no time in exploiting any weakness in the new Government, which is certainly their role.

What is disturbing to many Bermudians who know there can be no microwave solving of our many problems, is that there appears to be a wave of criticism of the current Government which some feel has an underlying political motive, instead of seeking solutions to truly difficult situations.

The OBA itself might have to take some blame for opening the door to criticism as a result of not being absolutely clear on some matters, that left many wondering whether they were as transparent as they promised to be.

Craig Cannonier, undoubtedly had Bermuda at heart, but winning the hearts of Bermudians while running a Government with complex issues, is a daunting task no matter who is in the driver’s seat.

These are extremely challenging times, with people wanting problems that took years to form, solved in minutes. Reality dictates that in most cases, time, and patience, is required to bring about effective long lasting results. Around the world, and indeed in Bermuda, with our small population, the test of good relations between Government and the people often rides on what is reported in the free press, and whether truth is kept as the highest priority.

Most Bermudians have little appetite for confrontation over almost every issue, with political motives overshadowing the actual problems that face Bermudians on a daily basis. The free press has the unthankful task of trying to gather facts to inform the public, which is their responsibility.

At no time should the press be expected to dance around truth to avoid conflict with any political entity, or activist group. No amount of marching, or protest, will solve critical problems overnight, even though voices of discontent must be heard.

There simply must be improved communication on vital issues between Government, and the public, on education, jobs, crime, and youth behavioural problems. It is a tough call, but it is the only way to reduce speculation.

Politics alone will not solve our problems. We urgently need old fashion Bermudian common sense throughout our communities to tackle problems that cross all lines of divisiveness. Failing to communicate properly will only delay progress.