CellularOne presented Sylvia Morris with a $10,000 ?loyalty reward?.

Ms Morris, the second customer to receive a loyalty reward prize, received the cash amount during a rewards presentation, which saw Michael Leverock, chief operating officer, bring the secured cash under lock and key to CellularOne?s Reid Street location where it was presented. See picture on the left. Ms Morris was speechless upon hearing the news that her name had been chosen in the draw. ?I am truly lost for words, I don?t believe it ? his is a real blessing!,? she exclaimed.

The idea of the Loyalty Reward programme is to recognise loyal customers for their continued business and support in commemoration of the company?s seventh anniversary. The cash reward can range from $5,000 up to $17,500 depending on the length of time they have been a customer. The total cash giveaway for the full year could total as much as $77,000.

Mr. Leverock noted: ?We have had a phenomenal response to the Loyalty Reward Draw. Our customers are anxiously awaiting the next giveaway now, which will be on the 7th of July, when we will reward another loyal customer for their ongoing support.?

Bermuda Digital Communications Ltd. is the Island?s largest cellular carrier. The company operates under the CellularOne brand and recently deployed a state-of-the-art 3G network which places the company and Bermuda at the global forefront of cellular technology alongside 160 countries such as Korea and Japan who also use CDMA2000 1x 3G technology.