Experience. The key when providing service of any kind to your existing or prospective clients is to have developed a process that gives them a unique experience. How often have you received a service or product and be “let down” after the sale so that you end up being disappointed? Your normal reaction is to now look for alternative providers. In your day to day business do you work to ensure that you give the best possible service to your clients? Keep in mind that it is often the little things you do that make a difference. Some basic things like being polite and saying please and thank you. Following up after the sale and asking if everything is alright and are there any issues. When there are issues a quick recovery leads to an even better experience. So take a look at how you do business and identify a number of things you can do better. These changes will make a difference to your results.“Experience shows that success is due less to ability than to zeal. The winner is he who gives himself to his work, body and soul”. — Charles BuxtonFor more information, visit the SBA website at www.smallbusinessadvisors.com, call 295-7832 or e-mail dhhills@ibl.bm. You can view past boosters at http://www.smallbusinessadvisors.com/boosters/index.htmIf you wish to see articles on small business visit the FLIPBOARD App on your Smartphone look for the magazines — Bermuda Business Coach and if you have or know a person with diabetes also visit My Diabetes Life. Thanks