Log In

Reset Password

Sale to help put Bermuda in the pink

A group of tourist partakes in Kristin White’s Long Story Short tour, as they pass the Unfinished Church in St George’s. (Photograph by Akil Simmons)

The Bermuda Tourism Authority is hoping to inspire visitors to book trips to the island this month through an initiative offering discounts on a range of hotels.

The annual Pink Sale offers visitors up to 50 per cent off at resorts for those who book their stay before January 30.

The Coral Beach and Tennis Club and the Grotto Bay Beach Resort are both offering up to 50 per cent off for select periods, while Rosedon and Newstead Belmont Hills will offer up to 40 per cent off.

Discounts will also be offered by Azura, Coco Reef, Cambridge Beaches, Hamilton Princess, Rosewood Bermuda, Royal Palms and Willowbank as part of the promotion.

A BTA spokesman said: “The Pink Sale makes a trip to Bermuda even more alluring. “Prospective visitors will have the chance to experience the best of Bermuda while receiving up to 50 per cent off at one of the several participating resorts.

“The Pink Sale offer must be booked between now and January 30, with travel windows that vary per property.

“While visiting the island, visitors are encouraged to try many of the island’s adventures, including whale watching, beach activities, golfing and walks along the historic railway trail.”

Stephen Todd, head of the Bermuda Hotel Association, said the annual promotion and associated advertisements have helped to drum up hotel occupancy during the shoulder season.

“The overall benefit has in turn helped to reposition Bermuda as a year round tourism destination which is in keeping with one of the key objectives of the BTA tourism plan,” Mr Todd said.

“Similarly it has created increased year round employment opportunities for our industry colleagues, and as we collectively continue to build on promoting Bermuda in this way, we will achieve our key objective of attracting additional airline partners and providing in turn further stimulate our economy through sustainable growth in overall international business and leisure visitor arrivals.

“We invite everyone who calls Bermuda their home, to join us, the BTA and the Bermuda Government in achieving this key objective.”

You must be Registered or to post comment or to vote.

Published January 04, 2023 at 1:28 pm (Updated January 04, 2023 at 8:40 pm)

Sale to help put Bermuda in the pink

What you
Need to
1. For a smooth experience with our commenting system we recommend that you use Internet Explorer 10 or higher, Firefox or Chrome Browsers. Additionally please clear both your browser's cache and cookies - How do I clear my cache and cookies?
2. Please respect the use of this community forum and its users.
3. Any poster that insults, threatens or verbally abuses another member, uses defamatory language, or deliberately disrupts discussions will be banned.
4. Users who violate the Terms of Service or any commenting rules will be banned.
5. Please stay on topic. "Trolling" to incite emotional responses and disrupt conversations will be deleted.
6. To understand further what is and isn't allowed and the actions we may take, please read our Terms of Service
7. To report breaches of the Terms of Service use the flag icon