The Loren launches climate change initiative
The Loren at Pink Beach aims to protect nature from climate change and is hoping guests and local diners will assist.
The Tucker’s Town hotel and resort, on South Road, plans to acquire and regenerate more than 50,000 biodiverse acres of land and plant 10 million hardwood trees to consume at least 10 times the carbon dioxide the property produces.
One-thousand acres of farmland has already been purchased in the Mississippi Delta as part of The Loren’s project, called The Loren Roots Initiative.
The initiative is a non-profit. The Loren said that guests who “believe in taking climate action today to make a difference tomorrow are invited to be a part of the effort through voluntary contributions of just 1.5 per cent of their hotel bill to match the 1.5 Celsius increase in global temperature that experts believe must be prevented to preserve the character of the world as we know it”.
To ensure the amount of biodiversity introduced by the initiative will be successful, The Loren is consulting with experts in the fields of agriculture, forestry and architecture at the University of Texas at Austin to discern the impact of the programme.
The initiative started yesterday, with hotel guests and local diners invited to contribute an additional 1.5 per cent of their bills to The Loren Roots Initiative. Investors and friends are also encouraged to join the effort.
Stephen King, founder of The Loren Hotel Group, said: “With site selection a major consideration in the development of Loren properties, The Loren Roots Initiative is a way to ensure that the experiences guests come to enjoy actually help preserve rather than diminish the natural beauty around us.
“We’re pleased with the enthusiastic interest and support we have already received from guests and residents, as well as from the experts we’re tapping at the University of Texas at Austin. The fight against climate change will be a long one, so best to get started now.”
For more information about The Loren at Pink Beach visit TheLorenHotel.com, or follow on Instagram @TheLorenBermuda, or Facebook @LorenHotelBermuda