NEW YORK (AP) — More than three-quarters of residential Web users got on the Internet using a high-speed broadband connection in November, according to a study released Tuesday.The 78 percent broadband penetration rate for US homes represents a jump from 65 percent a year earlier, Nielsen/NetRatings found.

Broadband users spent 33 percent more time online than dial-up users — nearly 35 hours for the month, compared with 26 hours for dial-up. Broadband users also viewed twice as many web pages.

Games, instant messaging, e-mail and social networking were among the leading activities among high-speed users.

“What most of these websites have in common is that they engage the consumer for an extended period of time by offering a way to connect with others,” said Carolyn Creekmore, Nielsen’s senior director of media analytics.